Published 1/12/2009
at In Depth
CNN Worldwide has brought on board Robin Garfield to lead research in support of its domestic networks and businesses.
Ms. Garfield will fill the newly created position of senior vice president of CNN Research, overseeing creation and delivery of marketing insights and performance analysis for CNN/U.S., HLN, CNN.com and CNN Airport Network. Her research will support the executive team, ad sales and affiliate sales organizations.
Ms. Garfield comes to CNN after serving as vice president of sales research and strategy at Scripps Networks since 2005. She also has held positions at MSNBC as VP of strategic operations and research and in NBC’s research organization.
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